Filled with unusual characters this ad tells the story of a Volkswagen truck driver's encounter with his ex-girlfriend. Whether you have 1 minute or just 10 seconds to spare watch the events play out the campaign's dedicated interactive website. Differentiating it from other ads you are the one in charge and can interrupt the ad at any time.
Regardless of length it always makes sense and the campaign emphasises the brand concept ‘Volkswagen Trucks. Custom-made, like this story.’