An incredible advent calendar

Brand advent calendars may be Christmas campaign 101, but this one is a particularly well executed example.

If anyone owns a copy of The Wes Anderson Collection book, the level of detail in this site—built to home special offers to the inhabitants and tourists of New Zealand's capital—might remind them of it; no mean feat! The creators of this site have demonstrated brilliantly the strength of keeping basic functionality simple and focusing on small interactive details, like those doors flapping open slightly when you hover over them. That's where the magic is, and this site proves it.

Click here to see what I mean