Latest milestone in the Snapchat global takeover

Snapchat is going from the small screen to the big screen.

The Tribeca Film Festival has partnered with the popular mobile-social app, inviting its users to create humourous videos no longer than 200 seconds. People can film their entries using Snapchat's Story function, which strings together short clips and photos.

A jury led by Snapchat celebrity DJ Khaled, will choose 10 winners, which will be screened at the Manhattan movie shindig in April and "could be featured on a special Snapchat Discover channel," according to a release from the Tribeca Film Festival. Stories on that channel typically get millions of views, a nice opportunity for aspiring short filmmakers.

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