Heineken drops its latest recruitment ad

Heineken HR. Best known for scoring a bronze Lion at Cannes with “The Candidate” in 2013, is back to recruiting with “Go Places”, which revolves around a Dr. Seuss-style video inviting talent to respond to a simple 12 questions, each answered in three to five seconds. Featuring a smorgasbord of actual Heineken employees, the ad feels playful and personable, much like the personality of the brand itself. Read more at AdFreak.