Essentially all of Twitter’s best ideas weren’t Twitter’s ideas. The 140-character thing? That was so tweets could be text messages. @-replies? Users came up with that well before the platform supported them. People were #tweeting #hashtags to #talk about specific #subjects long before anyone with a Twitter nametag slapped a blue underline on them and created dedicated pages. Retweets? RT @SomeGuy13 “That was me.”
Twitter is lucky to have a base of deeply devoted users, and the company is at its best when it gives those users what they want. And what they want, it turns out, is to be able to talk to each other.