Facebook takes a leaf out of Snapchat and launch with a Halloween special

Along with the multitudes of companies joining in with the endless opportunities of fun that Halloween brings, Facebook is taking on Snapchat with their new ‘Masks’ feature. You’ll be able to try on a variety of different masks — including limited-edition Halloween-themed masks — when you’re sharing live video. In addition, Halloween Reactions will replace the usual Like, Love, Haha, Wow, Sad and Angry reactions that come to life when you hold down on the Like button.