Nivea fixes parents’ problems

We all have to wear sun cream, and we all hate it. Worse than applying it to ourselves though has to be wrestling your kid to stand still when they just want to run off and play.

Enter Nivea to save the day and earn some brownie points amongst consumers. The brand’s latest summer stunt proposes a nice alternative: the Sun Slide, a water slide that covers children with SPF 50 as they descend. Coming soon to a beach near you?

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